Realex Payments is looking to recruit an Online Marketing Executive

Realex Payments expansion in the UK market has led to the creation of this new role, to be based in the Company’s Hammersmith office. Reporting to the Head of Marketing who is currently based in London, the successful candidate will have responsibility for the continued development and delivery of the UK online marketing strategy to meet agreed company objectives for the UK office. Key to this role is maximising the company’s online presence. 

Responsibilities include:

• SEO: responsible for improving and maintaining the company’s organic ranking on search engines, through the creation of optimised content for SEO, backlink building etc.
• PPC Management: Coordinate campaign activities and monitor results, analyse key web site metrics, and provide recommendations and strategies for continued improvement.
• Analytics: Identify key opportunities through Google Analytics utilising goals and managing conversation rates, managing paths through sites, reducing bounce rates, lead source and conversion rates, top content analysis, reverse goal paths and so on.
• Social Media: manage UK social media platforms and execute plans to create a highly engaged following. Monitor trends in social media sites, tools, and applications and measure the impact of Social media on the overall impact marketing efforts.
• Reporting: Monthly review of effectiveness of PPC campaigns, SEO ranking, preparation of weekly KPI’s to monitor campaign and activity reporting.

Key skills & behaviours

• The ideal candidate will have excellent writing skills, will be a confident communicator and quick thinker. The ability to maintain professional internal and external relationships that meet company core values is also essential.
• The successful candidate will have a proven track record in an online marketing role and  will demonstrate a good understanding of the company's objectives, as well as taking a and pro-active approach in generating new ideas.

Experience and qualifications:

• Results oriented individual with a proven track record to deliver results on time and within budget;
• Excellent attention to detail;
• A Marketing Qualification with 3/4 years proven experience in a similar role.
• Experience in the banking, payments or financial services industries would be a distinct advantage.

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